#AttendanceHero Campaign: School District and Mayor Kenney Join Together to Launch #AttendanceHero Campaign
PHILADELPHIA — The School District of Philadelphia launched a new initiative focused on improving student attendance for the 2017-2018 school year, #AttendanceHero. Superintendent Dr. William R. Hite joined Mayor Jim Kenney, members of City Council, area radio station representatives, the Philadelphia 76ers, and nearly 60 fourth grade students at John F. Hartranft School to celebrate the importance of all students attending school on time.
“Nothing is more important than children attending school. When children attend school, children learn to read and literacy rates increase. When children attend school, graduation rates increase and more children are ready for a career or college. When children attend school they have a better chance to succeed in school and in life,” said Dr. Hite. “That’s why we are asking parents, teachers, and community members to work together to help make every student an Attendance Hero, and for students to challenge each other to be in school each day.”
Research has shown that students who miss more than two school days in September are more likely to be chronically absent throughout the school year. In addition, chronic absence by the middle grades is one of the leading indicators that a student will drop out of high school.
At the event, Dr. Hite honored Zydeek Perez from Hartranft School with the District’s first-ever #AttendanceHero award. Zydeek, a fifth grader, has had perfect attendance since first grade.
“Zydeek’s commitment to his education is demonstrated through his perfect attendance record. He serves as a great example to his classmates and to students across the District,” said Dr. Hite.
Dr. Hite, Mayor Kenney and Eagle Brandon Graham recorded robo calls that have been going out to parents and guardians over the last several weeks.
“Making sure our students have the supports they need to attend school each day isn’t only up to our schools. It’s a city-wide effort,” said Mayor Kenney. “When students attend school each day, they are more likely to graduate and make positive contributions to our city. Better school attendance benefits all of us in Philadelphia.”
Hartranft School was one of the most improved schools regarding attendance throughout the District in the 2016-2017 school year.
“I would credit Hartranft School’s increased attendance with consistent communication with students and parents, school-wide messaging around the importance of attendance, and the implementation of Positive Behavioral Interventions and Supports,” said Principal Jason Lytle.
“We began this school year with great momentum thanks to the hard work of our students, teachers, principals and community members, and we must keep that momentum going by ensuring our children are in school every day, on time and ready to learn,” added Dr. Hite.
In addition, the Philadelphia 76ers continue to offer support at Hartranft School around PBIS and the #AttendanceHero initiative.
Current Radio PSA’s
School is starting and an important factor in every student’s academic success is attending school. [Radio Station] and the School District of Philadelphia are working to improve school attendance. Students who miss more than two school days in September have a greater chance of being chronically absent the rest of the year. Do your part by making your child, or someone you know, be an attendance hero this year and help them be in school each day, on time, and ready to learn.
Robo call from the Eagles
School has started and let’s make sure your son or daughter scores a touchdown by attending school every day by being on time, and ready to learn. Hi, this is Brandon Graham of the Philadelphia Eagles and on behalf of the School District of Philadelphia, help your child soar like an Eagle by becoming an Attendance Hero. Remember, attendance matters.
Robo call from Mayor Kenney
Hi, this is Mayor Jim Kenney. The school year has started and you can help ensure your child is in school, on time and ready to learn. Attendance matters. And is critical to helping children become great readers and reach their full potential. This year help your child be an Attendance Hero and let’s have a great school year together.
Electronic Billboard
View more photos from the #AttendanceHero Press Conference on Facebook: